Ethics Policy

As a tech reviewer and influencer, I believe strongly in maintaining integrity and transparency in my work. Here are the key ethical principles I follow:

Editorial Independence

My YouTube and podcast content is 100% my own. I have full control over what I review and what I say. No company can buy favorable coverage or influence my editorial decisions. I choose products based on what I think is interesting and newsworthy.

Transparency

I'm always upfront about sponsorships and paid content. When I do include sponsored segments in my videos, they will be clearly disclosed as such and separated from the editorial content in clear terms.

Review Units and Travel

I do accept review devices and travel assistance for industry events. However, this doesn't impact my coverage decisions or opinions. Review units aren't mine to keep permanently.

Avoiding Conflicts of Interest

I do my very best to maintain separation between brands I cover organically and those I partner with for sponsorships. If I start a paid relationship with a company, I might still cover that brand in my unsponsored content but when I do, I will disclose the sponsored relationship. Any brand deals I make are done with the expressed stipulation that my coverage of that brand will still continue, good or bad. In other words, being sponsored by a brand does not prevent me from discuss bad news about the brand in my coverage. This is important to me from an editorial ethics standpoint and I feel very strongly about this.

Financial Integrity

I am not financially invested in companies whose products I review. This allows me to remain impartial in the products and services that I cover on YouTube and in my podcasts.

My Ongoing Commitment

Navigating the ethics of technology journalism and influencer marketing isn't always simple, but I'm committed to transparency and maintaining your trust. I'm always open to questions about my practices. Without your trust, there is no real support, and your support means everything in what I'm doing. I will continue striving to deliver honest, unbiased content, and please reach out with any questions you might have about this along the way.

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